In the microuniverse of blogging, there are few controversies more spirited than the debate over sponsored posts and advertising. I personally don’t like advertising banners and badges on blogs – they’re distracting, unsightly, and (perhaps irrationally) they make me slightly suspicious of the blogger. My attitude may be self-indulgent – after all, great segments of bloggers’ conferences are devoted to “monetizing” your blog. (I admit I have never been to a bloggers’ conference.) But I figure this is MY blog and I can do what I like with it. I sneeringly turned down advertisements from a reputable Large London Grocer and I have decidedly mixed feelings about blogging restaurant reviews from places that offer free meals in exchange for a review. (Chris, at Cheese and Biscuits, does a nice job of describing the queasy internal conflict that goes along with the freebie here. He gets way, WAY more freebies than I ever will.)

All that said, however, I have a slightly different attitude to products. I think this is probably because I make everything from scratch and it’s hard to hide behind a raw ingredient. Plus if I’m lucky it gives me the opportunity to cook with something that I might not otherwise have tried. I’m pretty choosy about what I’ll accept – I have to like the people that are offering the item to me; e.g., I have to respect their ethos and their approach to food-sourcing. But I was pretty excited when the nice folks at Seggiano (a small family-run Italian food importer) invited me to choose some items from their catalogue. A box duly was delivered on Monday, and yesterday I took a crack at creating a recipe from one of the most intriguing of the contents: chestnut honey. To be clear: I got the honey for free, but I am not otherwise being paid to write this post. Continue reading →